Successful start for social project of Lamborghini and Ducati in Italy

Successful start for social project of Lamborghini and Ducati in Italy

Lamborghini and Ducati, the two Audi subsidiaries, have celebrated a milestone with their joint social project "Dual Education System Italy” (DESI), which has been created in cooperation with the Volkswagen Workforce Foundation, the Italian Ministry for Teaching, Universities and Research, and the Emilia Romagna Region. Following the first component of education in a college, the young participants, largely from socially disadvantaged families, are now starting their practical training. For this purpose, Lamborghini and Ducati have set up modern training centers in their plants.

OneShift Editorial Team
OneShift Editorial Team
30 Mar 2015

Since September 2014, the two companies have been developing a new process for education and training in Italy, based on the German system. In cooperation with the two colleges Fioravanti Belluzzi and Aldini Valeriani in Bologna, the companies have established a two-year-joint education and training plan for 48 young people, in order to establish a dual concept between college and company. The program is primarily aimed at socially disadvantaged young people.

At the start of the first practical phase at the Ducati and Lamborghini plants, the Board of Management Member for Human Resources at AUDI AG, Thomas Sigi, and the Board of Management Member for Sales and Marketing at AUDI AG, Luca de Meo, visited the new classrooms in Italy. At the inauguration the Italian Minister for Teaching, Universities and Research, Stefania Giannini, the President and CEO of Automobili Lamborghini, Stephan Winkelmann, and the CEO of Ducati Motor Holding, Claudio Domenicali, were present.

Luca de Meo says: “Lamborghini and Ducati are two strong brands that stand for performance, quality and passion. Both companies also demonstrate these values when they have to build their teams of the future, pass on expertise, and imbue young people with their spirit of success.”

In advance of the practical phase, AUDI AG first locally trained eleven Italian trainers and project employees for their tasks, including the technical, didactic and pedagogical aspects. All of the participants in the social project will be able to work on current Ducati and Lamborghini models during their training. The young people are currently training for three occupations: car mechatronic, motorcycle mechatronic and CNC mechanic, which has a focus on metalworking. After two years, they receive their official college certificate and a certificate from Ducati or Lamborghini, as well as state recognition from the regional administrative office of Emilia Romagna.

The Volkswagen Employees’ Foundation invested €2 million in the “Dual Education System Italy” project, with another €1 million from the Audi Group with its subsidiaries Ducati and Lamborghini. With this flagship project, Audi is making use of the experience gained in Hungary, Belgium and China. The company has already established the dual system of education and training at those international sites. And at the new site in Mexico, the company is currently training 216 young people according to the German system in advance of the start of production in 2016. In the fall of 2014, Audi opened a new training center there with floor space of approximately 20,000 square meters.

Credits: Oneshift News Team

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