Porsche Studio Singapore Now Open In Downtown Singapore
Live and breathe everything Porsche in a two-storey showroom located within the prestigious Guoco Midtown mixed development.
The newly opened Porsche Studio Singapore celebrates its launch with a stylish evening event attended by customers, Porsche AG representatives and Eurokars Group partners. Spanning two floors, it’s positioned as the new home for the global Porsche community.
What are Porsche Studios?
Porsche Studios, characterised by their warm and inviting urban retail settings, aim to offer new and convenient ways for customers and fans to interact with the brand. In Singapore, collaborative efforts between Porsche AG and Porsche Asia Pacific have led to the enhancement of the Studio concept. The goal is to bring the Porsche brand closer than ever to customers and fans.
Customers first
Porsche Studio Singapore reimagines automotive retail by prioritising elevated customer experiences. The modern interior incorporates Singaporean elements like "breeze block" design motifs and bamboo-inspired veneers. The first-level welcome area is versatile, transforming tribune seating into an intimate fireside chat setting.
Built-in car hoist
The new Porsche Studio Singapore stands out with a built-in car hoist, a unique concept in the Porsche world. This feature serves a dual purpose, allowing for the movement of display cars and offering flexibility in decorating the space to suit different themes. During the grand opening event, the hoist area was themed around 'electrification,' featuring the Taycan Cross Turismo in the "Taycan Record Run" livery.
Cars & Coffee
Porsche Studio Singapore extends its community focus with outdoor spaces like the Plaza and special event areas at Midtown Square, ideal for gatherings such as Cars & Coffee. A regular event named "Porsches & Pretzels" is planned, offering an open invitation to the local community to come together, share their passion for Porsche and build connections among enthusiasts.
Collect your new Porsche here
Integrated into the Porsche Studio Singapore is a distinctive delivery experience, featuring two delivery bays located six floors above the studio. This setup provides Porsche customers in Singapore with a unique and elevated delivery process, set against the Marina Bay area. The delivery bay adds a theatrical element to the traditional experience, incorporating a dramatic "reveal moment" in complete darkness followed by a light show.
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