Transport Yourself into the Innovation of Tomorrow - Audi Brand Experience Singapore 2018

Audi believes that the future never sleeps, and overcoming challenges is the key to move the brand forward. Jeff Mannering, Managing Director of Audi Singapore, points out that the brand does not look back into the past, and is driven by the future.

Audi also aims to be first for everything, and doing things the right way at the right time is just part of Audi’s DNA. The fully autonomous Audi AICON illustrates Audi Intelligent (AI) technologies shaping the future.

Mannering also brought up a couple of Audi Singapore’s future plans. The Audi on demand service will be going the extra mile (no pun intended) by providing customers with Charging on demand services, to meet the needs for electric cars on the road, ensuring that you will be mobile at all time.

As sustainability of the future is important, Audi Singapore also aims to take electric mobility to the next level by increasing the number of environmentally friendly cars by 2025, they will be expecting 1 in 35 Audi vehicles to be electric.

Oneshift managed to catch up with Allan McNish, an inspirational race driver and three-time winner of the Le Mans series, and who recently assumed the role of team principal for Audi Sport Abt Schaeffler Formula E. He points out that the transformation from Turbocharged Direct Injection engines to fully electric Audi race cars determines the importance of staying ahead of others.

While the topic of Formula E making landfall in Singapore are still in the works, McNish hints that the possibility of it happening here is high. He also added that by visiting the Audi Brand Experience, you can witness innovation first hand, made for the future.

Dates: 12 October to 14 October 2018

Fri - Sun: 10am - 10pm

Venue: Hall B & C, Sands Expo and Convention Centre at Marina Bay Sands

For ticketing information, please visit https://entertainment.marinabaysands.com/events/caudi1018

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