Live Outside the Box with the new Audi Q3

Launched with the theme “Live outside the Box”, the Audi Q3 will be unveiled to customers and the public at the Audi Q3 Arena, where a range of activities will coincide with the launch of the Q3 urban sport utility vehicle (SUV).

Available with a choice of two engine forms, 170bhp with 280Nm of torque or 211bhp with 300Nm of torque, the Audi Q3 rounds off the sporty off-road capable family of ‘Q’ cars designed for customers looking for a car suited for both the daily commute and an active lifestyle.

In order to provide the most immersive urban adventures for the Q3’s target audience, Audi Singapore collaborated with three varied professional federations, run by individuals who are passionate about their pursuits.

Among the activities at the Audi Q3 Arena, individuals may choose to sail their way across Marina Bay and learn the basics of sailing a keelboat under the coaching of professionals from the Singapore Sailing Federation.

Taking centre stage of the Audi Q3 Arena is the first-ever Audi Urban Challenge. Held in partnership with the Singapore Cycling Federation, the cycling leg of the Audi Urban Challenge is undertaken on a specially created circuit with challenging drops, bumps and ramps. There will be six categories for interested individuals of varying skill level to participate in ranging from “free-riding” to the “masters” level.

But that’s not all; those seeking communal experience can have fun making and flying their own Q3 box kites under the guidance of the Singapore Kite Federation. The kite, like the new Audi Q3, is a representation of grace and speed, of tight turns and surprising power.

Located at Marina Bay, next to the integrated resort, the Audi Q3 Arena will be opened to the public from 24th August – 2nd September 2012, 11am – 8pm daily, at Marina Bay.

To sign up for the Q3 urban adventure, please visit: http://www.theurbansuv.sg.

Credits: Text: Jonathan Tan Photos: Jonathan Tan and Manufacturer